Oct
13
2004

post online

For anyone interested in online journalism, washingtonpost.com’s Live Online had a chat today with Doug Feaver, executive editor of washingtonpost.com. Feaver responded to a wide range of questions, from site minutiae to broader concerns about online newspapers as a business. (“Ask the Post” - 10/13/04)

Feaver also addressed a question I’ve been wondering about (but didn’t ask in the chat): What’s up with all the John Kerry/DNC ads on the site, particularly after the debates?

The Kerry campaign and the DNC have used the internet extensively to advertise and certainly have placed many ads on washingtonpost.com. The same opportunity is available to President Bush’s campaign and the RNC. Our rules on political and advocacy advertising are simply that the organization paying for the ad must appear on the first screen and that the ad must clearly be labelled an ad.

(Thanks to Rob for the link.)

Comments

Steve Yelvington, of Poynter’s E-Media Tidbits, weighed in with his take on today’s chat session. (“Visibility for Web Editors” - 10/13/04)

Washingtonpost.com has managed to break through that wall that all too often separates journalists from the audience, and the continuing series of “Live Online” chats are part of how they do it.

Many of the questions from users centered on business issues: What’s the difference between the paper and the site? Why are Kerry political ads on the front page? Can we expect the site to continue to be free? It’s interesting that users care about things that we might think are “inside baseball.”

Posted by alykat on October 13, 2004 5:14 PM

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