Jan
20
2005

sales pitch

I got a novel sales pitch in the mail from the New York Times this week:

To receive the crossword puzzle
every day — and The Times at 50% off —
call [number omitted] now.

The mailing included two free New York Times crossword puzzles (with answers!) and a sales pitch to encourage me to renew my subscription, which I’d cancelled this past summer. So … $2.90/week, and I get a free crossword puzzle every day … and (oh yeah) all that other stuff that’s in the newspaper.

Posted at 9:51 PM in journalism/media

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